Franchising Your Own Max's Restaurant
Max's traces its roots into the annals of Philippine history and is very much part of the Filipino tradition. Established in 1945 right after World War II, Max's Restaurant started as a humble roadside cafe put up by Maximo Gimenez, a Stanford University-educated teacher who was able to befriend several American occupation troops stationed at Quezon City. Because of his likeable nature, the soldiers regularly visited his nearby home. Later on, the troops insisted that he put up a quaint restaurant where they could enjoy food and drinks. This was the start of Max's Restaurant's journey into becoming the country's premiere fast-casual Filipino cuisine destination.

The well-loved Max's Fried Chicken was developed by Ruby, Maximo's niece who was touted as Max's very first cook. She concocted the special recipe that became the benchmark for the true Pinoy-style fried chicken. Juicy tender, crispy and truly sarap-to-the-bones, the Max's Fried Chicken continues to capture the discerning palates of diners wishing to taste authentic Filipino dishes worldwide.

Being "the house that fried chicken built," Max's has expanded its reach over the past decades all throughout the country and The United States. Max's Restaurant has established itself as a household name, a Filipino dining institution, and underscores Filipino tradition. Max's is considered to be the pioneer in the fast-casual dining Filipino restaurant industry with more than 120 branches in operation locally and abroad.

Our doors are open to potential business partners very much interested and willing to invest in the long standing tradition of quality that only Max's can offer. If you have the passion to zealously continue and uphold the sarap-to-the-bones commitment and standards set by Maximo and Ruby then you can be part of the growing family of Max's Restaurants. Franchise your very own "house that fried chicken built" today!

© 2013 Max's Restaurant™. All Rights Reserved.